Parent Expectations and Customer Service: It's Not Rocket Science presents an argument that because helicopter parents are invading camps, camp directors are faced with expanding parental expectations and an increased number of requests for communication. The DVD uses an example of how co-directors with only a two-person office who are confronted with an increased enrollment of more than 10 percent can address parental expectations in these economically tough times with employing exceptional customer service, utilizing an array of technological tools, and creating a welcoming experience. The DVD offers a practical session on how to apply these methods and factors to enhance camp operation.
Among the topics covered:
• Case studies
• The process
• Customer service issues
• Marketing materials
• Policies to consider
Among the topics covered:
• Case studies
• The process
• Customer service issues
• Marketing materials
• Policies to consider
