Non-Sales Professional`s Guide to Selling Club Services and Products

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SKU:
827008349197*
Author:
Stephen Tharrett
Published:
2011
Length:
59 minutes
Non-Sales Professional's Guide to Selling Club Services and Products reviews the importance of sales and every health/fitness club employee's role in it. The DVD examines some of the negative attitudes that staff might have about “selling” and outlines a series of simple steps that every club employee can take to contribute to the sale of a club's services and products. The DVD also features an overview of the key factors involved in relationship selling.

Among the topics covered:
  • The importance of selling
  • The role of every employee in selling
  • Negative perceptions of selling
  • Why club members make or don't make purchases
  • How non-sales professionals can help drive sales
  • Relationship selling basics
  • Interviews with key sales staff
Produced in cooperation with the International Health, Racquet & Sportsclub Association.