Catch and NO Release: How to Retain Your Fitness Members

Catch and NO Release: How to Retain Your Fitness Members details what research shows organizations about the needs and interests of individuals who engage in their fitness programs. The DVD outlines 10 tips that can be used to create a culture of customer service that will enhance member retention levels. The DVD also outlines three important things that members want but are afraid to ask for, as well as reviews five top marketing programs that reward and recognize an organization's fitness members.

Among the topics covered:

• Tools for facing increased competition
• FACS-what I see
• Nutrition for retention
• Service leaders
• What is a customer?
• Measuring customer satisfaction
• Why do we lose customers?
• What customers really want
• More service Rx