Your Young Trainers Are Brilliant (For People Who Know Nothing)

All factors considered, everyone would prefer to hire well-educated college graduates. On the other hand, the reality of the situation at the present time is that most of exercise physiology and similarly degreed students know relatively little (if anything) about what it takes to succeed in a fitness center. Your Young Trainers Are Brilliant (For People Who Know Nothing) details specific skills that should be imparted upon a young staff ... before it's too late!

Among the topics covered:

• How could they not know?
• Responsibility
• Our 19 rules – the basics
• Sales skills
• Aggressive friendliness
• Ownership
• Communication skills
• Thoughts on performance reviews
• Accountability
• Addressing problems
• Self-awareness
• Shepherding to success