While camp operators know the value of the camp experience, the issue arises concerning whether they are voicing it loudly and clearly. Even more importantly, what can camp operators do to convince those families who may be questioning the value of camp? In fact, in the current ever-crowded and ever-changing marketplace, most camps are struggling to communicate why camp has value, particularly their camp, to 21ST century parents, families, and youth. Why Camp? And Why My Camp? Articulating the Value of the Camp Experience features a panel of camp operators who offer their ideas and insights with regard to what their camp does and why.
Among the topics covered:
• My kid is ready but I'm not
• Valuable resources
• Year-round activities
• Keeping kids in camp
• Selling the values of camp
• Advice for new camps
