Coaching to Create a Winning Service Team explores the concept that the fundamental purpose of health/fitness club staff is to inspire and motivate members and clients to want to feel better, as well as achieve their fitness-related goals. Pointing out that being staff passionate is essential, the DVD discusses the need for clubs to establish a service-oriented culture in their facilities in which people feel connected. The DVD also looks at the fact that member services and a club's retention level go hand in hand. In that regard, the DVD details several key factors that can impact a member's decision to remain a member of a club.
• Work like an athlete
• Traits of a champion business athlete
• Why do members & clients quit?
• It starts at the top
• Members come second
• Member connectivity
• Relationship sales
• Surgically clean facilities
• Clubs within the club
• Top 10 coaching tips
