The Psychology of Membership and Personal-Training Sales: Breaking Down the Barriers!presents a comprehensive overview of the various company's membership and personal-trainingsales systems. The DVD details the actual behavioral theories that come into play during the“fitness-sales†processes. The DVD also offers specific “how-to†protocols for clubs to follow to helpcreate the perfect sales culture, while satisfying the behavioral needs of all guests and prospects.
Among the topics covered:
Produced in cooperation with the International Health, Racquet & Sportsclub Association.
Among the topics covered:
- Transtheoretical model (TTM)
- The profiling matrix
- Breaking down the barriers
- Personal-training sales
Produced in cooperation with the International Health, Racquet & Sportsclub Association.
